Build an attraction strategy that is efficient and in harmony with your brand experience.
How do students perceive your brand?
Tracking your attraction efforts help you to understand and strengthen your brand perception - and most importantly it helps you to align this perception with the experience that your students have.
Explore other student journey steps
How is your brand perceived?
What associations do potential students have with your brand - and are they in harmony with what your current students think?
What unique selling propositions triggers?
You probably communicate some uniqueness, but what actually triggers your potential students' interest?
Are your sourcing strategy efficient?
Compare the reach of current students' word of mouth to all of your online recruitment activities.
Integrated into your marketing efforts you will get data continuously.
Find out what triggers your potential students.
Combine and compare data from potential students and actual students.
Questions are carefully chosen for each step of the student's journey - and look into the past, present and future.
Questions are reviewed and verified by students, ensuring that you're not only asking about what is of your interest but also what is important to your students.
Verified questions provide you with internal benchmarks - and external benchmarks for other educational institutions using them.
The core of student experience is to keep your students engaged, but bear in mind that the experience will never be better than the weakest link. StudentPulse enables you to work focused within every single step of your students' journey.
Attraction
Everything that happens before enrollment: improve your marketing and recruitment efforts.
Preboarding
From enrollment to the first day: match student expectations and prepare for launch. Read more ➜
Onboarding
The first weeks, days and months: form the basis of future student success. Read more ➜
Engagement
Everyday life: improve your retention strategy by identifying your ambassadors and students at risk. Read more ➜
Offboarding
The final months, weeks and days: make your graduated students successful. Read more ➜
Alumni
Your previous students: use them in your marketing, engagement and offboarding strategy. Read more ➜
Book a free demo or learn more about what insights StudentPulse helps you uncover.
